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Positive deal-making with a negative budget

Frank Arnesen was given an unenviable task when he joined Feyenoord as Technical Director in early 2020: turn years of transfer loss making into a profit on the balance sheet and stay competitive on the pitch.

It meant Arnesen needed to work smart and fast, and go direct to the source in his player dealings on TransferRoom. Loan deals were the way forward for the experienced Dane, and indeed a pitch on the platform for a central defender resulted in a season-long deal for Krasnodar’s Uros Spahic, who became a first team regular for Feyenoord and returned to the Serbian national team, in doing so boosting his value to his parent club. A win-win-win scenario.

Key benefits
  • Exclusive to decision makers
  • Lasting relationships with peers
  • Loan opportunities that benefit all
  • Navigating cost pressures of Covid
  • Spajic deal with Krasnodar
  • Increase player market value
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